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Jocko Willink, retired Navy SEAL and author

Jocko Willink

American

Born 1971

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Jocko Willink is a retired United States Navy SEAL officer, author, and podcast host. He served in the Iraq War, where he commanded SEAL Team Three's Task Unit Bruiser. He is best known for co-authori...

📚 Books by Jocko Willink

Extreme Ownership: How U.S. Navy SEALs Lead and Win

How U.S. Navy SEALs Lead and Win

2015 St. Martin's Press ⭐ 4.7/5
Extreme Ownership book cover by Jocko Willink and Leif Babin

Former Navy SEALs Jocko Willink and Leif Babin share powerful leadership lessons learned on the battlefields of Iraq, demonstrating how the principle ...

Leadership Business Military

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📖 Biography

Jocko Willink: Discipline Equals Freedom

Jocko Willink is a highly decorated retired United States Navy SEAL officer, author, and leadership consultant. Known for his no-nonsense approach to discipline, accountability, and leadership, Willink has become a prominent voice in the fields of business and personal development, particularly through his bestselling book Extreme Ownership and his popular podcast.

Military Career

Willink served for 20 years in the U.S. Navy SEALs, including commanding SEAL Team Three’s Task Unit Bruiser during the Battle of Ramadi in Iraq. His unit was the most highly decorated special operations unit of the Iraq War. His combat experience provided him with invaluable insights into leadership, teamwork, and decision-making under extreme pressure.

Extreme Ownership

Co-authored with his former SEAL subordinate Leif Babin, Extreme Ownership: How U.S. Navy SEALs Lead and Win became a #1 New York Times bestseller. The book translates combat-proven leadership principles into actionable strategies for the business world. Its core message is that leaders are 100% responsible for everything in their world, including the performance of their teams and the success of their missions.

Echelon Front

After retiring from the Navy, Willink co-founded Echelon Front, a leadership and management consulting company, with Leif Babin. They provide leadership training to companies and organizations across various industries, helping them implement the principles of Extreme Ownership to improve performance, foster accountability, and build high-performing teams.

Jocko Podcast

Willink is also the host of the highly successful Jocko Podcast, where he discusses leadership, discipline, philosophy, and military history. The podcast has a massive following and further amplifies his message of personal responsibility and continuous self-improvement.

Philosophy: Discipline Equals Freedom

Central to Willink’s philosophy is the mantra “Discipline Equals Freedom.” He argues that true freedom is not found in a lack of rules or structure, but in the discipline to consistently do what is necessary to achieve one’s goals. This applies to physical fitness, mental toughness, and professional success.

Jocko Willink continues to inspire and challenge individuals and organizations to embrace discipline, take extreme ownership, and strive for excellence in all aspects of life.